Eagle Creek :: Quit Your Job Campaign
Role :: Creative Director / Art Director
Assets :: Led brand-led location shoot (Vietnam, Mexico, Ecuador) to produce photo and video assets supporting a seasonal launch and the “Quit Your Job” brand campaign, inspiring consumers to prioritize the use of their personal time off and travel.
QUIT YOUR JOB TOUR
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Branded Truck & Trailer
Purchased a Tacoma and teardrop trailer then designed a custom vehicle wrap to promote the Quit Your Job campaign kicking off at the Outdoor Retailer tradeshow in Denver.
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Promotional Tour
We trained ambassadors to travel nationwide in our freshly branded vehicle and trailer for 6 months to multiple retailers and events handing out swag and educating consumers on the brand and adventure travel tips.
On-site and social promotion
Paid ads
Campaign boilerplate
